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Privacy Policy

Privacy Policy

Last Updated: January 3, 2024

We are very aware that making a purchase at ezup.com, or any other website, requires trust on your part. And we value your trust very highly. We guarantee that we will work to protect the privacy and security of any personal information you provide to us and that your personal information will only be used as set forth in this Privacy and Security Statement. This includes your name, address, telephone number, e-mail address, and credit card information, in addition to any other personal information that can be personally linked to you.

To protect your online transactions, we use a technology called Secure Sockets Layer (SSL). If your browser is capable of SSL (most are), your personal information will be automatically encrypted, or encoded, before it is sent over the Internet.

When you make a purchase on our website, we collect your name, billing address for the credit card, the card type, number, and expiration date. We also collect information that allows us to ship your order, including your e-mail address and the name, address, and phone number of the intended recipient.

When you visit ezup.com, you will be assigned a permanent “cookie” (a small, unique identifier text file), which is stored on your computer’s hard drive. The purpose of the cookie is to identify you when you visit our site so we can enhance and customize your online shopping experience. We also collect certain technical information from your computer each time you request a page during a visit to ezup.com. This information may include your Internet Protocol (IP) address, your computer’s operating system, browser type, and the address of a referring website, if any. We collect this information to enhance the quality of your experience during your visit to our site and will not sell or rent this information to any third parties.

We will use your e-mail address to communicate with you. Any e-mail we send you is sent in compliance with the proposed Federal legislation for commercial e-mail (S.1618-SECTION 301). “Pursuant to Section 301, Paragraph (a)(2)(C) of S. 1618, further transmissions to you by the sender of this e-mail may be stopped at no cost to you by clicking the reply button and placing REMOVE in the subject line.”

We never sell or rent your personal information to any third parties under any circumstances, in the ordinary course of business. We will share personal customer information only with our agents, representatives and trusted service providers and contractors for the limited purposes of fulfilling customer orders; offering certain products and services in connection with our website; communicating to customers; providing customer service; providing a personalized shopping experience, and completing credit card transactions.

We reserve the right to change, modify, or amend this policy at any time. If we make any significant change to this policy, we will post notice of the change on ezup.com for a period of at least two months after the change is implemented.

If you have questions or concerns, please e-mail us from our contact form.

California Consumer Privacy Act

California Residents

If you are a California resident, you can make certain requests regarding your personal information. We will fulfill each of these requests to the extent required by law.

  1. You can ask us what personal information we have about you, including a list of categories of your personal information that we have sold and a list of categories of your personal information that we have shared with another company for a business purpose.
  2. You can ask us to delete your personal information.
  3. You can ask that we stop selling your personal information.

More information on each of these requests is below.

1. Access My Personal Information

If you make this request, we will return to you (to the extent required by law):

What personal information do you collect about me?

  • The categories of personal information we have collected about you.
  • The categories of sources from which we collect your personal information.
  • The business or commercial purpose for collecting or selling your personal information.
  • The categories of third parties with whom we share personal information.
  • The specific pieces of personal information we have collected about you.
  • A list of categories of personal information that we have sold, along with the category of any other company we sold it to. Any of the categories of personal information that we collect could be included in a sale to other companies, including those within our corporate family. If we have not sold your personal information, we will inform you of that fact.
  • A list of categories of personal information that we have disclosed for a business purpose, along with the category of any other company we shared it with.

You can ask us to provide you with this information up to two times in a rolling twelve-month period. When you make this request, the information provided may be limited to personal information we collected about you in the previous 12 months.

Request to Access My Personal Information

2. Delete My Personal Information

You have the right to ask that we delete your personal information. Once we receive a request, we will delete the personal information (to the extent required by law) we hold about you as of the date of your request from our records and direct any service providers to do the same. In some cases, deletion may be accomplished through de-identification of the information. Choosing to delete your personal information may impact your ability to use our websites and online features, including closure of your online account, and limit your use of in-store functions that require your personal information.

Request to Delete My Personal Information

3. Stop Selling My Personal Information

We do not share your personal information for money. We do share personal information with certain third parties, which may be considered a “sale” under California law even if we don’t receive money in exchange for the information. For purposes of California law, we may share with these parties all categories of personal information, except for background and criminal information, biometric information, and government identifiers. We do not knowingly sell the personal information of minors under 16 years of age. If you are a California resident, you have a right to opt-out of the sale of your personal information.

Do Not Sell My Personal Information

Types of categories of personal information we have collected, disclosed for business purposes, or sold in the preceding 12 months
  1. Personal information E-Z UP has collected from or about its customers
  2. Sources from which E-Z UP has collected personal information about customers
  3. Personal information E-Z UP has disclosed for a business purpose
  4. Third parties to whom personal information has been disclosed for a business purpose

More information on each of these categories is below.

Categories of personal information E-Z UP has collected from or about its customers
Characteristics of protected classifications under California or federal law
Demographic information
Device and online identifiers
Education information
Employment information
Financial information
Individual preferences and characteristics
Internet, application, and network activity
Location information
Personal identifiers
Purchase history information
Categories of sources from which E-Z UP has collected personal information about customers
Advertising Networks (e.g. Google)
Data analytics providers (e.g. data brokers)
Social networks (e.g. Twitter, Facebook)
Categories of personal information E-Z UP has disclosed for a business purpose
Identifiers (e.g. name, mailing address, email address, phone number, credit/debit card number)
Characteristics of protected classifications (e.g. gender, age)
Commercial information (e.g. products or services purchased, purchase history)
Internet or other electronic network activity (e.g. browse or search history)
Categories of third parties to whom personal information has been disclosed for a business purpose
Advertising Networks (e.g. Google)
Customer Service (e.g. faxed image)
Data Analytics Providers (e.g. data brokers)
Order Fulfillment (e.g. Target Plus Sellers, carrier services)
Technology (e.g. website accessibility)

Information and Process Used to Verify an Access and/or Deletion Request

We take the privacy of your personal information seriously and want to ensure that we provide only you or your authorized agent with your personal information. The CCPA also requires that we verify the identity of each person who makes a request to know what personal information we have about you or to delete the personal information we have about you.

We will not discriminate against you for exercising your rights. This generally means we will not deny you goods or services, charge different prices or rates, provide a different level of service or quality of goods, or suggest that you might receive a different price or level of quality for goods. Please know, if you ask us to delete or stop selling your data, it may impact your experience with us, and you may not be able to participate in certain programs or membership services which require usage of your personal information to function.

What Personal Information Do I Provide to Verify My Identity?

To verify your identity, we ask you to provide your:

First name*
Last name*
Middle initial
Email address
Phone number
Address*
*required field

How Do You Verify My Identity?

We may verify your identity in a few different ways. We’ve partnered with a third party identification service to help us verify your identity and prevent fraudulent requests. When you make your request, you will be asked to answer a few questions about yourself to help us validate your identity. If you have an online account, we may ask you to log into your account and complete a one-time passcode validation.

In some instances, we may ask you to provide other documentation to verify your identity. If this happens, we will reach out to you directly with this request.

What If You Can’t Verify My Identity?

If we can’t verify your identity, we will not be able to process your request to know what personal information we have about you or to delete the personal information we have about you. If we are unable to verify your identity with a high degree of certainty, we will only be able to provide a report with category-level information and we may not be able to delete some of your information.

How to Submit a Request Using an Authorized Agent

An authorized agent is a person or business who has authorization to request to know what personal information we have about you, to delete the personal information we have about you, or to opt out of the sale of personal information on behalf of a California resident. Authorized agents use the same links described above to submit requests.

If you are submitting a request on behalf of another person, we require a valid power of attorney and a signed attestation form. If you do not have a valid power of attorney, we require an authorization document and a copy of the consumer’s government-issued photo identification in addition to our attestation form. Our attestation form can be downloaded from the request form.

How Do I Send You My Documentation?
If you submit a request on our website, you will be asked to upload this documentation when you submit your request. If you submit your request over the phone, you will be asked to email your forms to privacy@ezup.com. Please note, you will have 10 business days to provide all required documentation.

Your California Privacy Rights - Shine the Light

If you are a California resident and have an established business relationship with us, you can request a notice disclosing the categories of personal information we have shared with third parties, for the third parties’ direct marketing purposes, during the preceding calendar year. To request a notice, please submit your request. Please allow 30 days for a response.

If you are a California resident under 18 years old and a registered user, you can request that we remove content or information that you have posted to our website or other online services. Note that fulfillment of the request may not ensure complete or comprehensive removal (e.g., if the content or information has been reposted by another user). To request removal of content or information, please call Customer Service at 800-45-SHADE.

Contact our Customer Service Team or write us with any questions or comments about this Policy or about how we handle your personal information.

Mail:
International E-Z UP
1900 Second St
Norco, CA 92860

Phone:
800-45-SHADE

Last update: July 6, 2022

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